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YDYAAPListed

Yaap Digital Limited

Bookbuilding IPO · NSE

Price band
₹138 - ₹145
Lot size
1,000 shares
Issue amount
₹80.11 cr
Total subscription
4.33×
Current price₹150.05
Listing price ₹127
Watch live price ↗
Opens
25 Feb 2026
Closes
27 Feb 2026
Allotment
2 Mar 2026
Listing
5 Mar 2026

Offer at a glance

Issue overview

Issue size
55,25,000 shares
Face value
₹10 per share
Minimum investment
₹1,38,000
Fresh issue
₹80.11 cr
Offer for sale
₹0 cr
Registrar
Link Intime India Private Limited
Listing exchange
NSE
Maximum investment
₹1,45,000
Issue type
Bookbuilding IPO
Shares before issue
1,54,08,000
Shares after issue
2,09,33,000

Lot sizes

CategoryLotsSharesAmount
RETAIL22,000₹2,90,000
sHNI33,000₹4,35,000
bHNI77,000₹10,15,000

Share reservation

Anchor28.47%
QIB18.99%
HNI14.24%
RETAIL33.23%
Market Maker5.07%

Subscription & GMP

Subscription by category

Total subscribed4.33×

Reported 27 Feb 2026

QIB8.29×
NIB5.4×
RETAIL1.61×
HNIs(10L+)7.1×
HNIs(2-10L)2.01×

GMP history

00.5127 Feb: ₹0
27 Feb₹027 Feb

Day-wise demand

25 Feb1.31×
26 Feb1.56×
27 Feb4.33×

Application-wise demand

CategoryReserved applicationsApplied applications
QIB012
NIB0521
RETAIL9181,479
HNIs(10L +)175348
HNIs (2-10L)87173

Subscription demand

Amounts in ₹ crore. HNI subcategories are included in the NII total.

CategoryOfferedDemand
QIBs15.21126.08
FIIs057.07
Others069.01
RETAIL26.6242.89
NIB11.4161.65
HNIs 2+3.87.63
HNIs 10+7.6154.03

Financial performance

Company financials

In Crores · Reported periods may include interim results.

Revenue & profitIn Crores
-50050100150200Mar-23 · Revenue: 0.47Mar-23 · Profit after tax: -2.6Mar-23Mar-24 · Revenue: 113.06Mar-24 · Profit after tax: 2.51Mar-24Mar-25 · Revenue: 154.4Mar-25 · Profit after tax: 11.93Mar-25Dec-25 · Revenue: 91.42Dec-25 · Profit after tax: 9.21Dec-25
RevenueProfit after tax

Key performance indicators

MetricDec-25Mar-25Mar-24Mar-23
EPS6.287.951.71-1.77
ROE34.4374.1129.23-31.06
ROCE26.4345.0721.55-1.71
RONW0000
PRE IPO(PE)018.7200
POST IPO(PE)24.73000

Values and labels as reported in the issue data.

Peer comparison

CompanyP/E(X)CMP* (₹)Face value (₹)NAV/Share (₹)RONW(%)EPS (Basic) (₹)
Vertoz Limited17.1251.5410.0022.3413.483.01
Digicontent Limited6.7828.322.004.7088.954.18
Yaap Digital Limited18.72145.0010.0014.8355.637.95

Company information

Company profile

Established in 2016, Yaap Digital Private Limited, also known as Yaap Digital or YAAP, is a modern digital content and marketing services company that provides technology-driven and creative solutions for brands. The company focuses on combining design, data, and storytelling to help businesses connect better with their audience. It currently operates in India, the United Arab Emirates, and Singapore through its YAAP brand and wholly owned subsidiaries. Its services include creating strong brand experiences through design, content, and digital platforms, using influencer marketing, insights, and data to improve brand reach and engagement, and promoting brand messages through paid media and programmatic advertising. As of December 31, 2025, the company has a total workforce of 108 employees.

Strengths

  • Integrated marketing solutions: The company provides advertising, research, and MarTech services on one platform, which helps clients get complete end-to-end marketing support.
  • Strong industry experience: The company has been operating for more than 50 years, giving it good experience, trust, and a strong reputation in the market.
  • Diverse client base: The company serves clients from different industries, which reduces dependence on one sector and helps maintain stable business growth.

Risk factors

  • Client concentration risk: The company earns a major share of its revenue from a few key clients. If these clients reduce their spending, stop working with the company, or if the company fails to add new clients, it may impact revenue, cash flow, and overall financial stability.
  • Dependence on key suppliers: The business relies on a limited number of suppliers. Any disruption in supply or changes in their terms and conditions may affect service quality and business performance.
  • Promoter tax litigation risk: Some promoters are facing direct tax cases with pending dues of about ₹149.22 lakhs (including interest). Any unfavorable decision in these matters may indirectly impact the company’s reputation and financial condition.

Promoters

Atul Jeevandharkumar Hegde

Sudhir Menon

Subodh Menon

Registrar & documents

Lead manager

Socradamus Capital Private Limited

Registered office

802, 8th Floor, Signature by Lotus, Veera Desai Road, Andheri West, Mumbai, Maharashtra, 400053

022 5050 8091

[email protected]Company website ↗

Understanding YAAP IPO data

Compare the price band and required investment with the company profile, financial results and offer documents. Subscription figures show reported demand by category; they do not establish the value of the business. GMP is an unofficial indication and can change before listing.