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WIWAKEFITListed

Wakefit Innovations Limited

Bookbuilding IPO · NSE, BSE

Price band
₹185 - ₹195
Lot size
76 shares
Issue amount
₹1,288.89 cr
Total subscription
2.52×
Current price₹136.03
Listing price ₹195
Watch live price ↗
Opens
8 Dec 2025
Closes
10 Dec 2025
Allotment
11 Dec 2025
Listing
15 Dec 2025

Offer at a glance

Issue overview

Issue size
6,60,96,867 shares
Face value
₹1 Per Share
Minimum investment
₹14,060
Fresh issue
₹377.18 cr
Offer for sale
₹911.71 cr
Registrar
Link Intime India Private Limited
Listing exchange
NSE, BSE
Maximum investment
₹14,820
Issue type
Bookbuilding IPO
Shares before issue
30,74,86,214
Shares after issue
32,68,28,675

Lot sizes

CategoryLotsSharesAmount
RETAIL176₹14,820
sHNI141,064₹2,07,480
bHNI685,168₹10,07,760

Share reservation

Anchor45%
QIB30%
HNI15%
RETAIL10%

Subscription & GMP

Subscription by category

Total subscribed2.52×

Reported 10 Dec 2025

QIB3.04×
NIB1.05×
RETAIL3.17×
HNIs(10L+)0.88×
HNIs(2-10L)1.41×

GMP history

015301 Dec: ₹02 Dec: ₹304 Dec: ₹305 Dec: ₹306 Dec: ₹308 Dec: ₹49 Dec: ₹410 Dec: ₹013 Dec: ₹5
1 Dec₹513 Dec

Day-wise demand

8 Dec0.16×
9 Dec0.4×
10 Dec2.52×

Application-wise demand

CategoryReserved applicationsApplied applications
RETAIL86,9702,30,396
HNIs(10L +)6,212635
HNIs (2-10L)3,1063,940

Subscription demand

Amounts in ₹ crore. HNI subcategories are included in the NII total.

CategoryOfferedDemand
QIBs386.671,174.8
Others00.23
RETAIL128.89409.01
NIB193.33203.41
HNIs 2+64.4490.94
HNIs 10+128.89112.87
HNIs193.33203.81

Financial performance

Company financials

In Crores · Reported periods may include interim results.

Revenue & profit In Crores
-50005001,0001,500Mar-23 · Revenue: 820.01Mar-23 · Profit after tax: -145.68Mar-23Mar-24 · Revenue: 1,017.33Mar-24 · Profit after tax: -15.05Mar-24Mar-25 · Revenue: 1,305.43Mar-25 · Profit after tax: -35Mar-25Sep-25 · Revenue: 741.3Sep-25 · Profit after tax: 35.57Sep-25
RevenueProfit after tax

Key performance indicators

MetricSep-25Mar-25Mar-24Mar-23
EPS1.15-1.15-0.5-5.62
ROE0000
ROCE6.04-0.680.27-20.5
RONW6.38-6.72-2.77-28.84
PRE IPO(PE)0000
POST IPO(PE)0000

Values and labels as reported in the issue data.

Peer comparison

CompanyP/E(X)CMP* (₹)Face value (₹)NAV/Share (₹)RONW(%)EPS (Basic) (₹)
Wakefit Innovations Ltd001.0016.96-6.72-1.15
Sheela Foam Limited77.26683.005.00278.352.988.84

Company information

Company profile

Wakefit Innovations Limited, founded in 2016, is a leading Indian Direct-to-Consumer home and sleep solutions company known for offering high-quality and affordable mattresses, furniture, and home décor products. The company first became popular with memory foam mattresses sold online at competitive prices by removing middlemen and later expanded into pillows, beds, sofas, wardrobes, study tables, and furnishings to meet the needs of modern households. Wakefit primarily sells through digital platforms supported by strong logistics and customer service, delivering products to customers across 700 districts in India, and as of September 30, 2025, it also operates 125 stores in 62 cities across 19 states and 2 union territories.

Strengths

  • Leading and Rapidly Expanding D2C Home Solutions Brand: Wakefit stands as India’s top D2C home and furnishings company based on FY24 revenue, supported by a strong upward growth trajectory. In less than a decade of operations, it became the fastest homegrown brand to exceed ₹10,000 million in total income, delivering a solid 24.87% CAGR—well ahead of the broader industry performance. (Source: Redseer Report)
  • Diverse Home & Furnishing Portfolio with Strong Innovation Capability: The company offers a complete range of home solutions including mattresses, furniture, and furnishings—each category generating ₹1,000 million+ revenue in FY24. Wakefit is among the top three organized mattress brands in India and the largest online mattress seller, driven by continuous product innovation and effective cross-selling across its categories.
  • Omnichannel Distribution Supported by Strategic Retail Network: Wakefit integrates its digital platforms with a fast-growing network of exclusive brand stores and multi-brand outlets to offer a seamless buying experience. This hybrid model improves customer accessibility, enhances brand recall, and strengthens its competitive positioning over traditional offline players.

Risk factors

  • High Dependence on Brand Strength and Market Perception: Wakefit’s performance is significantly tied to the reputation and customer trust in its brand. Any negative event—such as poor service experience, adverse publicity, or ineffective promotional strategies—may weaken brand equity and directly affect demand, revenue, and profitability.
  • Revenue Concentration in Owned Sales Channels: A substantial portion of Wakefit’s business comes through its proprietary channels like the company website and COCO stores. Any operational challenges—whether platform outages, cybersecurity breaches, or delays in retail expansion—can immediately impact customer orders, satisfaction, and financial outcomes.
  • Legal and Regulatory Risks Impacting Business Stability: The company and key personnel, including Promoters and Directors, are subject to ongoing legal and compliance-related proceedings. Any unfavorable ruling or regulatory action may negatively influence business operations, reputation, liquidity, and overall financial health.

Promoters

Ankit Garg

Chaitanya Ramalingegowda

Registrar & documents

Lead manager

Axis Capital Limited, IIFL Capital Services Limited, Nomura Financial Advisory

Registered office

Umiya Emporium, 97-99, 2 nd and 4th Floor, Adugodi, Tavarekere, Opp. Forum Mall, Hosur Road, Bengaluru, Karnataka, 560029

080 67335544

[email protected]Company website ↗

Understanding WAKEFIT IPO data

Compare the price band and required investment with the company profile, financial results and offer documents. Subscription figures show reported demand by category; they do not establish the value of the business. GMP is an unofficial indication and can change before listing.