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AMAMAGIListed

Amagi Media Labs Limited

Bookbuilding IPO · NSE, BSE

Price band
₹343 - ₹361
Lot size
41 shares
Issue amount
₹1,788.62 cr
Total subscription
30.23×
Current price₹564.6
Listing price ₹318
Watch live price ↗
Opens
13 Jan 2026
Closes
16 Jan 2026
Allotment
19 Jan 2026
Listing
21 Jan 2026

Offer at a glance

Issue overview

Issue size
4,95,46,221 shares
Face value
₹5 per share
Minimum investment
₹14,063
Fresh issue
₹816 cr
Offer for sale
₹972.62 cr
Registrar
Link Intime India Private Limited
Listing exchange
NSE, BSE
Maximum investment
₹14,801
Issue type
Bookbuilding IPO
Shares before issue
19,37,35,066
Shares after issue
21,63,38,944

Lot sizes

CategoryLotsSharesAmount
RETAIL141₹14,801
sHNI14574₹2,07,214
bHNI682,788₹10,06,468

Share reservation

ANCHOR45%
QIB30%
HNI15%
RETAIL10%

Subscription & GMP

Subscription by category

Total subscribed30.23×

Reported 16 Jan 2026

QIB33.13×
NIB38.25×
RETAIL9.5×
HNIs(10L+)44.24×
HNIs(2-10L)26.28×

GMP history

027.5558 Jan: ₹558 Jan: ₹348 Jan: ₹399 Jan: ₹3910 Jan: ₹3712 Jan: ₹3312 Jan: ₹1712 Jan: ₹3712 Jan: ₹3012 Jan: ₹1413 Jan: ₹2013 Jan: ₹1913 Jan: ₹1513 Jan: ₹1714 Jan: ₹2914 Jan: ₹2315 Jan: ₹3215 Jan: ₹3115 Jan: ₹3415 Jan: ₹2816 Jan: ₹3416 Jan: ₹3416 Jan: ₹31.516 Jan: ₹3016 Jan: ₹26.516 Jan: ₹28.4516 Jan: ₹28.116 Jan: ₹2118 Jan: ₹18.0519 Jan: ₹2019 Jan: ₹2119 Jan: ₹1919 Jan: ₹2119 Jan: ₹1720 Jan: ₹120 Jan: ₹1020 Jan: ₹1320 Jan: ₹14.5
8 Jan₹14.520 Jan

Day-wise demand

13 Jan0.07×
14 Jan0.13×
15 Jan0.14×
16 Jan30.23×

Application-wise demand

CategoryReserved applicationsApplied applications
RETAIL1,20,8449,75,300
HNIs(10L +)8,63277,838
HNIs (2-10L)4,3161,11,357

Subscription demand

Amounts in ₹ crore. HNI subcategories are included in the NII total.

CategoryOfferedDemand
QIBs536.5917,776.5
FIIs08,594.58
FIs03,356.52
Mutual Funds01,616.1
Others04,209.3
RETAIL178.861,699.48
HNIs 2+89.432,349.89
HNIs 10+178.867,913.17

Financial performance

Company financials

In Crores · Reported periods may include interim results.

Revenue & profitIn Crores
-50005001,0001,500Mar-23 · Revenue: 724.72Mar-23 · Profit after tax: -321.27Mar-23Mar-24 · Revenue: 942.24Mar-24 · Profit after tax: -245Mar-24Mar-25 · Revenue: 1,223.31Mar-25 · Profit after tax: -68.71Mar-25Sep-25 · Revenue: 733.93Sep-25 · Profit after tax: 6.47Sep-25
RevenueProfit after tax

Key performance indicators

MetricSep-25Mar-25Mar-24
EPS0.32-3.48-12.52
ROE0.75-13.49-49.32
ROCE000
RONW000
PRE IPO(PE)0-101.780
POST IPO(PE)603.5400

Values and labels as reported in the issue data.

Company information

Company profile

Amagi Media Labs Ltd is a cloud-based media technology company founded in 2008 and headquartered in Bengaluru, India, that helps broadcasters, content owners, and streaming platforms create, manage, and monetise TV channels across traditional television and connected TV platforms. The company provides end-to-end solutions such as cloud playout, content scheduling, ad insertion, and data analytics, enabling the launch and operation of live linear channels on FAST platforms like Pluto TV, Samsung TV Plus, and Roku Channel. With a strong global presence across the US, Europe, and Asia, Amagi serves more than 700 content brands and supports over 2,000 channel deployments in 100+ countries, helping media companies reduce infrastructure costs while improving scalability and revenue potential. Its cloud-based products, including playout, ad monetisation, and FAST channel solutions, are designed to simplify operations and maximise returns, and as of March 31, 2025, the company had 884 full-time employees worldwide, with a large portion working in technology, engineering, and customer-facing roles.

Strengths

  • End-to-End Video Technology Platform: Delivers complete camera-to-screen solutions covering content creation, processing, distribution, and monetisation, helping media companies upgrade infrastructure and generate new revenue.
  • Integrated Multi-Stakeholder Ecosystem: Connects content owners, distributors, and advertisers on a single platform, creating strong network effects through cloud-based distribution and premium CTV advertising.
  • Advanced AI-Driven Platform: Uses proprietary predictive and generative AI capabilities across scheduling, ad optimisation, and analytics to enhance automation, operational efficiency, and insight-led decisions.

Risk factors

  • Rapid Technological Change: The media technology industry evolves quickly, and failure to timely adapt to new technologies, AI adoption, or changing customer needs may reduce the attractiveness of the company’s solutions and impact growth and profitability.
  • Industry-Specific Exposure: The company is highly dependent on the video and media ecosystem. Any slowdown, regulatory change, or disruption in this industry could adversely affect demand for its products and services.
  • Sales & Market Expansion Challenges: Growth depends on the ability to scale sales and marketing capabilities across geographies and platforms. Inability to effectively communicate the value proposition or expand market reach may limit customer acquisition and revenue growth.

Promoters

Baskar Subramanian

Srividhya Srinivasan

Arunachalam Srinivasan Karapattu

Registrar & documents

Lead manager

Citigroup Global Markets India Private Limited, Goldman Sachs (India) Securities Private Limited, IIFL Capital Services Limited, Kotak Mahindra Capital Company, Avendus Capital Private Limited

Registered office

Raj Alkaa Park, Survey No. 29/3 and 32/2 4th floor, Kalena Agrahara Village, Begur Hobli Bengaluru, Karnataka, 560076

080- 46634406

[email protected]Company website ↗

Understanding AMAGI IPO data

Compare the price band and required investment with the company profile, financial results and offer documents. Subscription figures show reported demand by category; they do not establish the value of the business. GMP is an unofficial indication and can change before listing.